Advertising and Promotions Managers Salary
Management Occupations · 21K employed in the U.S.
Median annual
$133,660
Median hourly
$64
Average annual
$154,280
Typical range
$63,300–$286,240
Pay distribution
10th to 90th percentile, with the median marked.
What this role pays
The median annual salary for Advertising and Promotions Managers is $133,660 as of May 2025, based on the U.S. Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS) survey. That works out to about $64 an hour at a full-time schedule.
Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis..
Most earn between $63,300 and $286,240 a year. There are roughly 21K people employed as advertising and promotions managers in the United States. Use the state and metro pages below to see how pay changes by location, and the calculator to convert any hourly or annual figure.
Salary calculator
Convert your pay and see where it lands for Advertising and Promotions Managers.
- Hourly
- $64.26
- Daily
- $514
- Weekly
- $2,570
- Bi-weekly
- $5,141
- Monthly
- $11,138
- Annual
- $133,660
$133,660 a year is around the 50th percentile for Advertising and Promotions Managerss. The median is $133,660.
Highest-paying states
Median annual wage by state.
- 1New York$173,700
- 2Illinois$167,330
- 3California$167,230
- 4New Jersey$165,390
- 5Colorado$164,990
- 6Washington$163,380
- 7Massachusetts$163,090
- 8Rhode Island$157,890
- 9South Carolina$156,300
- 10Oregon$154,490
- 11Kansas$148,560
- 12Virginia$148,400
Top-paying metro areas
Median annual wage by metro area.
- 1San Francisco-Oakland-Fremont, CA$181,250
- 2San Jose-Sunnyvale-Santa Clara, CA$180,500
- 3New York-Newark-Jersey City, NY-NJ$174,390
- 4Boston-Cambridge-Newton, MA-NH$173,020
- 5Charleston-North Charleston, SC$170,000
- 6Los Angeles-Long Beach-Anaheim, CA$167,930
- 7Chicago-Naperville-Elgin, IL-IN$166,390
- 8Denver-Aurora-Centennial, CO$165,000
- 9Seattle-Tacoma-Bellevue, WA$163,380
- 10Richmond, VA$161,040
- 11Columbia, SC$159,950
- 12Providence-Warwick, RI-MA$157,890
Related job titles
Employers advertise Advertising and Promotions Managers roles under these titles.
- Account Director
- Account Executive
- Advertising Account Executive (Ad Account Executive)
- Advertising Account Manager (Ad Account Manager)
- Advertising Agency Manager (Ad Agency Manager)
- Advertising Campaign Manager (Ad Campaign Manager)
- Advertising Director (Ad Director)
- Advertising Executive (Ad Executive)
- Advertising Manager (Ad Manager)
- Advertising Operations Manager (Ad Operations Manager)
- Advertising Sales Manager (Ad Sales Manager)
- Advertising VP (Advertising Vice President)
- Campaign Program Manager
- Classified Advertising Manager (Classified Ad Manager)
- Digital Advertising Director
- Digital Advertising Manager (Digital Ad Manager)
Related occupations
What a Advertising and Promotions Managers does
- Contact organizations to explain services and facilities offered.
- Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies.
- Identify and develop contacts for promotional campaigns and industry programs that meet identified buyer targets, such as dealers, distributors, or consumers.
- Inspect layouts and advertising copy, and edit scripts, audio, video, and other promotional material for adherence to specifications.
- Confer with department heads or staff to discuss topics such as contracts, selection of advertising media, or product to be advertised.
- Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals.
- Track program budgets, expenses, and campaign response rates to evaluate each campaign, based on program objectives and industry norms.
- Read trade journals and professional literature to stay informed on trends, innovations, and changes that affect media planning.
Frequently asked questions
- How much does a Advertising and Promotions Managers make?
- The median annual wage for Advertising and Promotions Managers is $133,660 ($64 per hour). Pay ranges from about $63,300 at the 10th percentile to $286,240 at the 90th percentile.
- What is the average salary for a Advertising and Promotions Managers?
- The average (mean) annual salary is $154,280, which is higher than the median because a small number of high earners pull the average up.
- Which state pays Advertising and Promotions Managerss the most?
- New York has the highest median annual wage for this occupation at $173,700.
- Is Advertising and Promotions Managers a growing occupation?
- BLS employment data for May 2025 counts about 21K people in this occupation. Projected growth is published separately in the BLS Employment Projections program.
- What does a Advertising and Promotions Managers do?
- Contact organizations to explain services and facilities offered.; Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies.; Identify and develop contacts for promotional campaigns and industry programs that meet identified buyer targets, such as dealers, distributors, or consumers..