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Market Research Analysts and Marketing Specialists Salary in Massachusetts

State wage data from the BLS OEWS survey, May 2025.

Median annual

$101,810

Median hourly

$49

Average annual

$108,600

Employed in state

40K

The median annual salary for Market Research Analysts and Marketing Specialists in Massachusetts is $101,810, or about $49 an hour. That is 29% higher than the national median.

Pay in Massachusetts ranges from $58,090 at the 10th percentile to $166,970 at the 90th percentile. Roughly 40K people work as market research analysts and marketing specialists in the state.

Pay distribution in Massachusetts

10th$58,090
25th$77,220
Median$101,810
75th$133,460
90th$166,970

Salary calculator

Hourly
$48.95
Daily
$392
Weekly
$1,958
Bi-weekly
$3,916
Monthly
$8,484
Annual
$101,810

$101,810 a year is around the 50th percentile for Market Research Analysts and Marketing Specialistss in Massachusetts. The median is $101,810.

Market Research Analysts and Marketing Specialists pay by metro area in Massachusetts

Metro areaMedian annualEmployment
Boston-Cambridge-Newton, MA-NH$102,39032K
Worcester, MA$90,3002.0K
Springfield, MA$85,9701.1K
Providence-Warwick, RI-MA$83,9604.1K
Barnstable Town, MA$79,150440
Pittsfield, MA$75,940300
Amherst Town-Northampton, MA$72,550350

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